Women-Drivers.com Has Released Its List of Top Service Picks

Women-Drivers.com Releases List of Top Automakers for Service

January 26, 2012 | PITTSBURGH
By Auto Remarketing Staff

For dealers, service visits serve as a way to interact and check in with current customers — a convenient way to foster customer loyalty. And Women-drivers.com has just released a list that shows which [...]

Auto Show Models Are Getting a Makeover

Found this article on the Wall Street Journal and thought it was fascinating! Apparently fashion models at auto shows are being dressed to reflect the brand they represent. The result is a classier, more distinctive look, which the auto makers hope will draw potential customers to their company. The models are increasingly educated business women, [...]

Social Tools Empower Women’s Car Buying Process

Here’s a great article about the power of social tools in the car buying experience, particularly from a female perspective. Take a look – the stats are enlightening!

Put Her in the Driver’s Seat: Social Tools Empower Women’s Car Buying Process

BlogHer’s most recent study explores how women use social media to help make decisions during [...]

What You Don’t Say Can Make the Sale

Non-verbal communication can be just as valuable, if not more valuable, than verbal communication when it comes to interacting with a potential client. This is nowhere more apparent than in the sales-to-customer relationship that a dealership nurtures with a female buyer. Women make 85% of automotive buying decisions, tend to be more loyal customers once [...]

Is Your Fuel Pump Working?

Did you know that your car may still run even if the fuel pump is bad? As this article from carsforgirls.com cautions, someone who is unfamiliar with your car, or who does not know how to distinguish between the symptoms of a bad fuel pump or some other mechanical failure, may misdiagnose your [...]

Fuel-Saving Tips!

Trying to save fuel, but not sure where to start? Baierl knows money is tight, and we want you to get the most out of every dollar when it comes to your car.

With that in mind, Baierl Honda has pulled together a check list of ways for you to make sure you are getting the [...]

April is National Car Care Month!

With spring finally arriving, April is the perfect time to make sure your 4-wheeled friend is in tip-top shape for the summer.

Check out this article about National Car Care Month, and give your Baierl dealership a call to get your car in for some healthy maintenance!

(Read the original article from carsforgirls.com [...]

Cadillac Launches New Owner Benefits Program

A Baierl team member sent this article to me today, and I’m re-posting here. Cadillac is upping the ante for customer service, offering revised warranties, ownership benefits, and membership in ‘the Cadillac Shield’ program. Auto Remarketing gives a run-through of some of the automotive company’s innovative ideas here. It looks like Cadillac is doing a [...]